In this post, we present the comprehensive methodology Grounded With Data uses to help our clients identify markets with the highest quantity and quality of their target audience. Our framework ensures a robust and rigorous yet customized market research and …
Customized and Rigorous Approach to Market Research Read more »
Survey questions: keep them simple. Unless you can’t… “How do you like your ice cream?” For some of us overthinkers, this seemingly innocuous question might send someone over the edge. Are we talking about ice cream flavor? Or mode of …
Know yourself and you will win all battles. — Sun Tzu, 544 BC – 496 BC As Seen on Orlando Business Journal’s website! Like most people these days in organizations of all sizes, you probably wear many hats. Donning a …
Using Data is Not Just About Numbers — It’s About Knowing Yourself Read more »
We recently had the pleasure of attending StoicDan’s business and ethics class at the UCF incubator. As advocates of ethical technology use, we wanted to share our experience and encourage others to participate in this enlightening opportunity. Whether you reside …
Exploring the Intersection of Technology and Ethics with StoicDan: A Review Read more »
Smoothness is a quality that goes beyond mere efficiency or surface-level appearances. It encompasses the art of optimal performance, effective collaboration, and graceful navigation of challenges. In our previous blog post, “Be Smooth as the Navy SEALs (and Patti & …
Mastering Smoothness: Two Great Real-World Examples Read more »
As businesses grow and evolve, looking for opportunities to expand and build new products and services for your organization is natural. However, it’s important to remember that a strong foundation is necessary for sustainable growth. Make sure your business house …
BOO! Did I scare you? No? Well, try this on for size… PRODUCTIVITY IS DOWN 12%! Yeah, I’m sure that did the trick. Numbers can be scary—even for data geeks like us. Lots of numbers can be cumbersome to understand, …
Surveying your customers and employees is one way to obtain valuable information. Here are some surveying basics to understand. There are entire courses on this subject, so we’re just going to focus on the key factors. First, we will look …
Why measure stuff for business? If you’re not looking at where you’ve been or projecting where you’re going, you only use your gut when you try to pivot or add something new. Make sure your business house is in order …
KPI fundamentals and how they benefit your organization Read more »
Do you know why hiring the Grounded With Data market research team is like hiring a beehive? Or why the Getting Grounded With Data Method is like synchronized swimming? Read on to learn! Our best practice research has us acting …
Improve Your Bottom Line With Honeybees And Synchronized Swimming Read more »
